SCUDERIA FERRARI X CYBEX

// Motion trailer

Introducing the new collection for Cybex in direct cooperation with Scuderia Ferrari, using short punchline videos for social networks.

// ABOUT

The CYBEX for Scuderia Ferrari collection is a testament to the Ferrari legacy: capturing its rich heritage of excellence, uniqueness, and high performance. From the race track to the city streets, the CYBEX for Scuderia Ferrari collection is driven by a genuinely unparalleled passion for excellence — leading the way for the modern parent.

// BRIEF

Cybex reached out looking for a dynamic and abstract way to release the new collection visual. The task was to create a :15 hero motion for the campaign as well as :15 version mutations. The result, a dynamic and expressive form of creativity coalescing and transposing from one state to another and finally resolving into the campaign’s visual identity.

// ART DIRECTION // MOTION DESIGN // ANIMATION

OTHER PROJECTS //

O Papíry

TON – GrandSlam

– SELECTED WORK –